◆ Preparatory stage
1. Exhibition selection and preparation
Select the exhibition: According to the company's business and market strategy, choose the Dubai exhibition.
Confirm the exhibition details: Contact the exhibition organizer to confirm the specific details such as exhibition qualifications, booth size, location and exhibition fees.
2. Booth design and construction
Design the booth: Design an attractive and professional booth plan based on the exhibition theme and the company's brand image.
Prepare construction materials: Purchase or rent the necessary booth construction materials, equipment and tools to ensure that the booth can be built on time.
3. Exhibit preparation and transportation
Screen exhibits: According to the company's product line and market demand, the Crown Carriage was carefully selected as our exhibit, and necessary testing and packaging were carried out.
Arrange transportation: Cooperate with logistics companies to transport exhibits safely and on time to the Dubai exhibition site.
4. Production of promotional materials
Produce brochures, business cards, posters and other promotional materials to introduce the company's products, services and technical advantages in detail.
Design attractive booth background boards and display props to enhance the overall visual effect of the booth.
5. Training of exhibitors
Train exhibitors in product knowledge, sales skills, exhibition etiquette, etc.
Arrange the itinerary and accommodation of exhibitors to ensure that they can participate in the exhibition in the best condition.
◆ Exhibition stage
1. Booth construction and layout
Before the exhibition begins, build and arrange the booth according to the design plan to ensure that the booth is clean, beautiful and attractive.
Set up functional areas such as product display area, consultation area and rest area to provide visitors with a comfortable visiting experience.
2. Exhibition reception and communication
Exhibitors receive visiting visitors and potential customers with a warm and professional attitude.
Proactively introduce the company's products, services and technical advantages, and answer the audience's questions and concerns.
Communicate with companies and customers in the same industry to explore cooperation opportunities and market trends.
3. Publicity and promotion
Use the publicity opportunities provided by the exhibition, such as booth advertising, brochure distribution, on-site demonstrations, etc., to increase the company's visibility and product exposure.
◆ Ending stage
1. Booth dismantling and evacuation
After the exhibition, dismantle the booth and clean up the site according to the time and requirements specified by the exhibition.
Ensure that all exhibits and materials are brought back safely to avoid loss or damage.
2. Customer visits and follow-up
Arrange visits to customers established during the exhibition to deepen cooperative relationships and discuss follow-up cooperation matters.
Follow up potential customers contacted during the exhibition, keep in touch through phone calls, emails, etc., and strive to convert them into actual orders or cooperation opportunities.
3. Exhibition summary and feedback
Summarize the exhibition process and evaluate the exhibition effect, including the number of customers received, transaction status, market feedback, etc.
Collect feedback from customers and peers to provide reference and improvement direction for future exhibition activities.